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Main Retail Banks in Asia Pacific

Maybank, has been recognized as the top choice among consumers for Most Selected Main Bank in the Asia, with 42% of Malaysians selecting it as their primary financial institution. Following closely behind are DBS from Singapore, with 35% main bank penetration rate, and BCA from Indonesia, with 28%. Only 5 banks from our survey of over 200+ institutions in the region achieved a main bank penetration rate of 20% and above.

The ranking for the most selected main retail bank in the Asia is determined through a survey conducted in January 2024, which gathered feedback from 12,000 consumers across 11 markets in Asia. The survey specifically gauged the percentage of customers who designated the chosen bank as their primary or main banking institution. Institutions that received less than 100 responses were not included in the final ranking.

Back To All Global Rankings
Rank
(2024)
 Logo Financial Institution Country Number of
Responses
 Total of
Responses
 2024%
1 Maybank Malaysia 424 1009 42%
2 DBS Singapore 347 1004 35%
3 Bank Central Asia Indonesia 286 1008 28%
4 Kasikornbank Thailand 277 1010 27%
5 State Bank of India India 190 1009 24%
6 Industrial and Commercial Bank of China China 424 2095 20%
7 HSBC Hong Kong 194 1006 19%
8 Kookmin Bank South Korea 191 1004 19%
9 China Construction Bank China 398 2095 19%
10 POSB Bank Singapore 184 1004 18%
11 Vietcombank Vietnam 180 1002 18%
12 MB Bank Vietnam 170 1002 17%
13 Krung Thai Bank Thailand 165 1010 16%
14 CTBC Bank Taiwan 145 1003 14%
15 Nonghyup Bank South Korea 143 1004 14%
16 E.SUN Bank Taiwan 142 1003 14%
17 Shinhan Bank South Korea 140 1004 14%
18 Siam Commercial Bank Thailand 139 1010 14%
19 BDO Unibank Philippines 132 1005 13%
20 CIMB Bank Malaysia 128 1009 13%
21 Bank of China China 263 2095 13%
22 Toss Bank South Korea 119 1004 12%
23 Agricultural Bank of China China 242 2095 12%
24 Bank Rakyat Indonesia Indonesia 116 1008 12%
25 BPI Philippines 112 1005 11%
26 Bank of China (Hong Kong) Hong Kong 112 1006 11%
27 UOB Singapore 111 1004 11%
28 Bank Mandiri Indonesia 110 1008 11%
29 OCBC Singapore 104 1004 10%
30 Hang Seng Bank Hong Kong 101 1006 10%
31 Cathay United Bank Taiwan 99 1003 10%
32 Chunghwa Post Taiwan 95 1003 9%
33 Woori Bank South Korea 90 1004 9%
34 China Merchants Bank China 184 2095 9%
35 Kakao Bank South Korea 86 1004 9%
36 HDFC Bank India 85 1009 8%
37 Bangkok Bank Thailand 70 1010 7%
38 Standard Charted Bank Hong Kong 68 1006 7%
39 Axis Bank India 68 1009 7%
39 Public Bank Malaysia 68 1009 7%
41 Taishin International Bank Taiwan 65 1003 6%
42 Agribank Vietnam 64 1002 6%
43 Bank Islam Malaysia Malaysia 64 1009 6%
44 Techcombank Vietnam 62 1002 6%
44 VietinBank Vietnam 62 1002 6%
46 BIDV Vietnam 60 1002 6%
47 Postal Savings Bank of China China 78 2095 4%

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